About the WHAS Crusade for Children

The WHAS Crusade for Children, Inc. established in 1954 by WHAS-TV, raises money for agencies, schools and hospitals to make life better for children with special needs.

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of donations go to children

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Million dollars raised

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Counties in Indiana and Kentucky

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Years Running

Change a Child's Life Forever

100% of each donation to the WHAS Crusade for Children helps children with special needs.

The WHAS Crusade Endowment Campaign fully funds our future.

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Attend An Event

Hundreds of fire departments, organizations and companies host events that benefit the WHAS Crusade for Children. Learn more.

Latest News

Crusade awards salute success

Congratulations to Monroe Township Fire Department, Northeast Nelson County Fire Protection District, Highview Fire Protection District, Cub Run Fire Department and Cross County Distributing for the highest percentage increases in donations to the WHAS Crusade for Children from 2016 to 2017.

This year, thanks to firefighters, businesses and the good people of Kentucky and Indiana the WHAS Crusade for Children raised $5.5 million. Today, fire crews and one business are being recognized for showing the largest percentage increase in their totals for the 2017 Crusade. These awards are called the Walton Awards and the Phyllis Knight Award. Both are named for pioneering TV hosts and former Crusade directors, Jim Walton and Phyllis Knight.

The Jim Walton Awards

In the category from $1,000 and $9,999 in donations:
Cub Run Volunteer Fire Department
2016 total: $500.00
2017 total: $1,698.15
Increase of 240%
(Cub Run was unable to attend the ceremony.)


In the category from $10,000 and $49,999 in donations:
Northeast Nelson Fire Department
2016 total: $14,308.13
2017 total: $137,734.97
Increase of 863%


In the category from $50,000 and $99,999 in donations:
Monroe Township Volunteer Fire Department
2016 total: 35,918.64
2017 total: $50,396.16
Increase of 40%


In the category from $100,000 in donations and above:
Highview Fire Proteciton District
2016 total: $106,733.33
2017 total: $261,755.13
Increase of 145%
(Okolona, Buechel & Camp Taylor gave Highview their collections in memory of firefighter Kevin Bayens.)

The Phyllis Knight Award

Each year in honor of former Crusade Executive Director Phyllis Knight, the Knight Award is given to the business or organization with the largest percentage increase in its donation.


This year that award goes to:
Cross Country Distributing
2016 total: $50,052.00
2017 total: $75,177.00
Increase of 50%

We want to point out that Steve Hancock and Cross Country Distributing have raised $948,000 dollars since 1990. That means if they raise $52,000 dollars in the coming year they’ll cross the million dollar mark in donations to the WHAS Crusade for Children.

We crusade for them

In its first 64 years, the WHAS Crusade for Children has raised more than $175 million. Thanks to generous contributions of goods and services, the WHAS Crusade is able to return 100% of all donations to organizations that make life better for children with special needs in all 120 Kentucky counties and 50 southern Indiana counties. Fire departments raise more than 50 percent of the money each year by staging road blocks and other events.

Countdown to the 65th annual WHAS Crusade for Children

June 2 - 3, 2018

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Community Partners

WHAS Crusade for Children

520 W. Chestnut St.
Louisville, KY 40202
502.582.7706 Phone
502.582.7712 Fax
Email us click here

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